- Protects your hard earned goodwill and Trust in the business:
The established quality of your product or services are known by everyone through the trademark and which creates goodwill and Trust among the consumers in market. It helps in creating permanent consumers who are loyal and always prefer for the same brand.
- Protect your brand and Its Identity:
Protects your Name or Brand Name and Its Identity from being used in a same or similar fashion, by any other business firm, thus discourages others from cashing on your well-built goodwill.
- Exclusive ownership rights:
The Registered proprietor of Trademark has the advantage of exclusive ownership right to the utilization of the trade mark in reference to the products or services in respect of which the trade mark is registered. It gives the privilege to prosecute the unauthorized user of the Trademark Registered. The proprietor can enjoy the sole responsibility for Trademark and can prevent others from the unauthorized utilization of the Trademark under a similar class where it is registered
- Protection against infringement:
The Registered proprietor of Trademark can exercise his legal rights in case there is any infringement with regard to the proprietor’s brand, logo and slogan that has an active trademark against it. Use of registered trademark without the permission of the consenting person will be enough to take action against them according to the trademark act.
- Right to use of ® symbol:
Once the trademark is enlisted you can use the ® symbol on your logo, It means that it is a registered trademark and no one can use the same trademark. If someone else use the trademark then you can sue the gathering if the trademark is registered.
- Attract new Consumer’s:
It inspires the positive impression of the organization and thus new Consumer’s, customers or clients attract towards them easily. This reduces the cost towards promotion and related activities.
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